Challenge
Explain a complex engineered product, retain a premium feel and avoid overwhelming visitors with technical detail.
POLYMER—PROJECT — Pool manufacturer website
- Role / services
- Information architecture · Development · Motion
- Project type
- Pool manufacturer website
- Year
- 2026
Product principle
More than a catalogue. A clear path from the idea of a pool to the right technical solution.
The same core journeys, adapted for the screen that is always within reach.
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About the project
The shape of water begins with exact dimensions.
A digital showroom that turns a complex engineered product into a clear choice through space, water and guided product journeys.
Solution
The journey centres on three decisions: choose a pool type, define how it will be used and move into a consultation.
The interactive calculator translates dimensions into a visible pool shape before the first conversation with a manager.
Result
Visitors compare options faster, understand what comes next and reach a consultation without unnecessary pages.
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